SEO, A
technique which directly related to the optimization of website. In simple word Search Engine Optimization which means website
optimization according to Search Engine. To optimize any website by Search
Engine, it is very important that you have two types of SEO information, in which first one is On-Page SEO and second one is Off-Page SEO. If you
want to rank your website in search engine then you will have to read both types
of SEO, On-Page SEO and Off-Page SEO. In this article we will talk about the
Off-Page SEO in detail. On-Page SEO plays the role inside the web-page while
Off-Page SEO plays the role outside the web-page. With the Off-Page SEO we learn
those techniques where we promote our website on another platform by creating
the back-links of our website. So let’s see the role of Off-Page SEO in website
optimization.
Act of Off-Page SEO
When we create our website or blog first time, then no-one
does, not know about our blog or website. Only we know about that, that’s why
we need it that we do the SEO of our website, so that it can come in search
engine and more people know about it and also visit it. You can call it also
the promotion of a website. Link building is a main part of Off-Page SEO. Link
building in Off-Page SEO plays the role for search Crawler or Google bots, so
that they can find our website and crawl it. Link building helps to search
crawler to find our website soon. The
techniques we use to do both of these work are called Off-Page SEO Techniques.
How to do Link Building
So let’s see
that how doing link building. Link building in Off-Page
SEO is very simple. Link building means, where we give links to our website on another website post or article. Or you can say
that in Off-Page SEO,
link building,
we list our business website on some other website, so that the users of that
website can visit our website through that link which we have given. Link building helps to increase the traffic on our
website.
Also read - Role of Digital Marketing
Way of Off-Page SEO
Now we will see that how to promote our website on other
websites in Off-Page SEO. There are various types of sites where we can promote
our business website. Some of them are –
Social Media Promotion
Social media promotion means the promotion which we do on
social media sites like Facebook, Twitter, and Google plus etc. Because most people today use social media and spend
most of their time on social media. So it’s a better way that we promote
our website on social media sites. On Facebook we can create our business page
and promote our business website content there.
Read Here “ Video Sharing Websites”
We can promote our website
content through video also you can say that video ads. Because everyone like to
watch videos, So there are various sites where we can share our videos. We can
present our website through video and share that video on free video sharing
websites. In which some website are like – YouTube, Vimeo, Daily Motion etc. On
YouTube you can also earn money with promoting your content. When we will promote
our website video on YouTube, then it will help increase the traffic on our
website.
Promotion through Question Answering Websites
There are also various
websites where we can ask questions and also give an answer on existing
questions. Here we can promote our website through giving the link in the answer
so that people can visit our site and read the answer. By answering a question
on Question Answering Sites, you have two advantages – first one is, you get a back-link and second one is, Everyone can see the question that you are
answering, which is also the answer you have made read. This also promotes the
promotion of your website. In which some of famous websites, where we
can give answers and also ask questions are – Quora, Answer.com, Ask etc.
Promotion through Blog Commenting
You can also promote your
website through the Blog commenting in Off-Page SEO technique. Blog commenting
means you can comment on any blog post and can give the link of your website in
your comment, so if users read your comment, then they can visit to your website.
So guys, this was the some
information about Off-page SEO. If you like this then comment here and also if
you have any query then please mention in the comment we will revert on that as
soon as possible.
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